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Positive and negative Yelp reviews alike deserve a reply and can have a big impact in digital marketing. Here’s what you need to know. When it comes to making a purchase decision, the majority of [...]

Get inspired and create your most engaging, compelling Facebook Ads creative yet with these expert tips and real-world examples. Think about your social media scrolling behavior. What makes you [...]

How do you know if you should outsource in SEO and which vendor to choose? Check out these 10 important things before making a decision. One of the biggest challenges enterprise SEO professionals [...]

You’re creating great content, and starting an affiliate program can help boost sales and generate leads for your business. Here’s how. As a content creator and maker, you are aware [...]

The long-standing rule had been shifted to less stringent over the years, with this week marking their complete abandonment of the 20% text rule. Media buyers in Facebook’s platform began to [...]

Google will begin passage based indexing later this year for English languages. It is a ranking change, not an indexing change. Among the slew of changes to search Google announced Thursday, we [...]

Creating a website today is no different than getting a business card made. It’s essentially your business card online. Everyone is doing it, and we’re all taught that successful business owners [...]