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Google is the leading search engine today with over 80% of searches being accounted for by Google. Google advertising is the most cost-effective way of doing online advertising. If you wish to [...]

If there is one big change in business advertising and marketing in recent years, it is social media marketing. The opportunities for utilizing social media to increase business are growing every [...]

SEO is one of those acronyms you’ve probably heard used in connection with websites and internet marketing, but what exactly is it? Why is SEO important? And why would having an [...]

Business owners will often hear about SEO (Search Engine Optimization) and how it is one of the most important marketing techniques a business can use as it looks to make a mark in the niche. See [...]

Social media is everywhere these days, it’s impossible to run a business without some sort of social media presence. There is such a huge variety of social media available that finding a [...]

Social Media has revolutionized the manner by which people interact, come across and communicate information. In essence, social media is the technology that links up people with other people [...]

This question is constantly being asked by many business owners that don’t understand the ways in which having an active and successful Social Media presence can benefit them and their [...]

Social web is the new buzzword and every organization across industries is embracing it as the new distribution channel for its intellectual assets. It does not matter if you are in the creative [...]

Before you can put any of these rules to use, you may want to understand a little more about the differences between social media marketing and social media optimization. SMM = Social Media [...]

Ever since social media has emerged becoming famous a few years back, it has evolved and has been nothing short of stellar. It has managed to utilize technology that incorporates video, audio, [...]