Google and Facebook may have taken the lion’s share of digital advertising income in recent years, but Amazon is on the cusp of disrupting their duopoly, according to a new forecast. Amazon’s [...]
Earlier this month, in an effort to secure its user base for the long-term, Facebook told The Wall Street Journal it could more than double its advertising spending over the next two to three [...]
SEATTLE – Where Facebook ads were once a hotbed for Lookalike audiences and bottom-of-the-funnel conversion actions, it’s now a crowded space that enables ad blindness and brand apathy on a [...]
Charmin’s “millennial toilet paper” flap might be the most 2019 advertising campaign yet concocted. The pitch — that buying toilet paper is too expensive, so you should instead buy this giant [...]
Facebook announced it is launching a financial subsidiary in 2020 called Calibra that will include a digital wallet offered as a standalone app and built into Messenger and WhatsApp. The digital [...]
Despite recent social media entrants such as Snapchat or Pinterest, Facebook continues to be the platform of choice for engaging with users. Its ability to captivate users’ attention is [...]
In the next couple of weeks, users should expect to see ads popping up on their Instagram’s Explore page. Facebook has reportedly approved the marketing update to help brands reach new [...]
GetResponse, an inbound and outbound marketing platform, has announced expanded capabilities, including webinar support, e-commerce solutions, a new online payment gateway and Facebook [...]
Facebook is opening itself up to more advertising from CBD companies. As explained in a recent Verge article, Facebook banned advertising for CBD or ingestible hemp even though those products [...]
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